close-arrow

Who you calling antiquated?!

I was recently asked why I care so much about “preserving the antiquated system of over-the-air broadcasting.” Truth be told, I don’t. Why? For the most part the “antiquated” system was analog and that went to the graveyard back in 2009, giving way to digital broadcasting. Digital broadcasting is what I care about and that system is hardly antiquated.

By all accounts, this is the era of choice and convenience. It is also the era of cheapskates who don’t want to pay for anything on the Internet. Why should they? The Internet trained us to believe that just about everything (news, photos, videos, games, information) could be had for the price of a click. Until iTunes burst on the scene, that notion really pestered the music industry.

Today, the great land grab on the web is about television or video entertainment in general. And just as the music industry struggled until it found its business model, Internet TV will do the same. While we’re moving from a one-to-many distribution medium to a one-to-one medium, TV content is still being “made” in the same, perhaps, old-fashioned way:  producers and writers being paid by networks who are using local ad dollars.  None of that has changed. Our challenge is to transition broadcast TV to broadband TV with dollars and quality intact. Choice and convenience will follow.

Admin
October 9, 2022

Recent Posts

Starting a company? Beware of false profits, which come to you in sheep’s clothing, but inwardly they are ravening wolves – Jesus

I was going to go with the headline, “A mousetrap always has free cheese”, but then I found this one. If you’re a friend of mine, I’m guessing the biblical quote seems a tad out of place. I’m hardly a zealot person, though after dealing with some unscrupulous types over the years, perhaps I have… Continue reading Starting a company? Beware of false profits, which come to you in sheep’s clothing, but inwardly they are ravening wolves – Jesus

Admin
October 13, 2022

Content is, was, and always will be King

Back in 1996 Bill Gates wrote an essay called Content is King. So, if you’ve ever wondered who said that, now you know. Bill Gates is the thought leader of our time, perhaps any time. Mind you, that was 20+ years ago, but Bill’s salient point was “Content is where I expect much of the… Continue reading Content is, was, and always will be King

Admin
October 9, 2022

Who you calling antiquated?!

I was recently asked why I care so much about “preserving the antiquated system of over-the-air broadcasting.” Truth be told, I don’t. Why? For the most part the “antiquated” system was analog and that went to the graveyard back in 2009, giving way to digital broadcasting. Digital broadcasting is what I care about and that… Continue reading Who you calling antiquated?!

Admin
October 9, 2022